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Apple CEO Tim Cook will appear alongside President Donald Trump at the White House to announce a new $100 billion investment as part of the company’s “American Manufacturing Program.” Scheduled for 4:30 p.m. ET in the Oval Office, the announcement marks a major expansion of Apple’s U.S. commitment now totaling $600 billion over four years.
See also: Trump order imposes additional 25% tariff on goods from India
The initiative aligns with Trump’s long-standing push to bring more tech manufacturing jobs back to American soil. While Apple has gradually diversified production to countries like India, Trump has criticized such moves, insisting, “We want you to build here.”
The announcement comes on the heels of a significant escalation in U.S.-India trade tensions. Just hours earlier, Trump doubled tariffs on Indian goods to 50%, citing India’s continued importation of Russian oil. This move directly contradicts Apple’s recent production shift toward India, setting up a potential clash between business strategy and geopolitical policy.
Despite requests for comment, Apple has remained silent. Meanwhile, experts caution that large-scale U.S.-based iPhone production could dramatically inflate retail prices and face severe logistical hurdles.
With geopolitical stakes and economic implications both high, all eyes now turn to how Apple balances global production with mounting U.S. political pressure.
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